Marketing The Daykeeper 2016

The Daykeeper is a planner/journal/datebook created by fellow creative, Katt San Juan, who is a wedding videographer at Mayad Studios. By traveling a lot, she has collected tons of inspiration and taken plenty of pretty photos— so it’s not hard to imagine wanting to share all of it with like-minded women!

Cultivating an attitude of gratitude, seeing beauty in the mundane, inspiring productivity, and growing in the faith are values that purposed the creation of The Daykeeper. Independently, Katt made this series of yearly datebooks starting at 2014. Being a fan of her work, I was only able to start owning the 2015 one.

Next year’s (2016) Daykeeper was on track to be the bestest datebook yet, so when Katt approached me because she liked the work I did for Friday Night Light’s “Open Table” poster, I of course jumped on the opportunity to help her with the marketing!

The Daykeeper’s official product photographs

A minimalist pink theme:Daykeeper

DaykeeperDaykeeper

Stop Motion videos for Instagram

I had a blast crafting stop motion videos:

Content for TheNarrowRoadCo.com

Other than that I also helped put together the email newsletters, blog posts on TheNarrowRoadCo.com, and quote graphics for Instagram:

Daykeeper quotes

Follow @TheDaykeeper on Instagram

Daykeeper Launch at Heima Brixton

Some pictures from the launch at Heima Brixton, where Katt gave a short talk on creativity:

image

Setting up booths at two fairs

Since Katt was stationed in Boracay for the whole month of November, I stood in for her and manned a Daykeeper booth at the Guilty Pleasures Fair at Estancia Mall and Spectrum Fair Manila (with Sammy and Katt’s sister Jammy) at Whitespace.

Shop The Daykeeper now! Limited stocks only.Daykeeper

P.S. Sorry this wasn’t much of a “process” post! I’ve only been filming snippets of me working on this on Snapchat, as well as other projects, so add me if you haven’t already! hannah.salla 🙂

Hannah is a visual creative and aspiring digital nomad based in Manila. When she's not pushing pixels, she can be found cuddling with her cat, chilling in cafés, or finding her next flight out. She enjoys tea lattes and making alliterations.

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